1. Develop compelling content strategies that support marketing goals and increase product sales
2. Collaborate with the marketing team to effectively communicate product features, benefits, and value propositions
3. Implement SEO strategies to optimize videos, images, and content for search engines
4. Conduct keyword research, optimize metadata, captions, and descriptions, and improve visibility and discoverability
5. Manage social media platforms, schedule and post videos, images, and other content
6. Monitor engagement, respond to comments/messages, and build connections with the audience
7. Collaborate with web development and design teams to optimize visual content for website performance
8. Monitor analytics, identify improvement opportunities, and enhance user experience
9. Track KPIs related to video/image content, ad campaigns, website visits, and conversions
10. Generate reports, analyze data, and provide insights for decision-making and strategy optimization
11. Collaborate with cross-functional teams to align content with marketing objectives and campaigns
12. Coordinate content release schedules for maximum impact and engagement