About Mahindra First Choice Wheels Limited
Mahindra First Choice Wheels is India’s largest multi-brand certified used car company with an intention to create a powerful online presence by building a premium customer-facing online brand. Part of the $16.5 billion-dollar Mahindra Group (www.mahindrafirstchoice.com/). We are the proud creator of India’s leading automobile exchange platform dealing in auto – inspections, auctions, and a multitude of products specializing in simplifying buyer-seller interaction (www.ediig.com and www.autoinspekt.com). We have also successfully created one of the top 5 auto portals in the country with IndianBlueBook, a site with 1.5 million+ visitors every month and one lakh price checks (www.indianbluebook.com/). carandbike.com, amongst the most credible auto content portals in India, is part of Mahindra First Choice Wheels.